Dr. Charles Castro – Academic and Research Profile
Advancing Knowledge in Marketing
Expertise:
My research explores critical aspects of digital marketing, including the strategies employed by social media influencers and the effectiveness of various marketing techniques in today’s fast-paced digital world. With a focus on data-driven analysis and innovative methodologies, my aim is to advance the field of digital marketing and provide valuable knowledge to businesses, academics, and practitioners.
I delve into the complexities of digital marketing, uncovering trends and strategies that drive success in an increasingly connected global market. Explore my latest publications, research projects, and insights that shape the future of marketing in the digital age.
Seeking Research Collaboration
Stay up to date with the latest trends in research
Seeking Research Collaboration
I am actively seeking partnerships to advance research in the dynamic fields of digital marketing, artificial intelligence, digital sales, and social media. These areas are critical as they shape the future of consumer engagement and business strategies in an increasingly digital world. Collaborative research can drive innovation, leading to breakthroughs that enhance how businesses connect with customers and leverage technology for competitive advantage.
If you are interested in collaborating on projects that explore these cutting-edge topics, please get in touch. Let’s combine our expertise to develop insights and solutions that push the boundaries of what’s possible in digital landscapes.
Let’s Talk
Atlantic Technological University
Department of Marketing, Tourism & Sport
Faculty of Business & Social Sciences
Ash Lane
Sligo
F91 YW50
Ireland